Cliff Collins

Program Director EHFA
London, United Kingdom

Cliff Collins is the Programme Director for the European Health and Fitness Association and this role covers the position of Registrar for the European Register of Exercise Professionals and coordinating all of EHFA’s projects and research. He holds a Master’s degree and has over 30 years’ experience in business, and as a specialist advisor in the UK fitness industry was co-founder of the UK Register for Exercise Professionals in 2001.He was an adviser to the UK Government on standards and training for fitness professionals and quality management of fitness centres. He has worked on qualifications and standards development for over 12 years in Europe and was a fitness owner and club operator for 10 years. Cliff represents EHFA on a number of expert groups which advise policy development for the European Commission and EU Council, including the increasing role of fitness and health-enhancing physical activity. He is also a qualified architect and business advisor.

Mijn Bio

Cliff Collins is the Programme Director for the European Health and Fitness Association and this role covers the position of Registrar for the European Register of Exercise Professionals and coordinating all of EHFA’s projects and research. He holds a Master’s degree and has over 30 years’ experience in business, and as a specialist advisor in the UK fitness industry was co-founder of the UK Register for Exercise Professionals in 2001.He was an adviser to the UK Government on standards and training for fitness professionals and quality management of fitness centres. He has worked on qualifications and standards development for over 12 years in Europe and was a fitness owner and club operator for 10 years. Cliff represents EHFA on a number of expert groups which advise policy development for the European Commission and EU Council, including the increasing role of fitness and health-enhancing physical activity. He is also a qualified architect and business advisor.

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